CASE STUDY / WORK

New Ways & Eris Agency

New Ways · Logo Design

Travel & TourismIndustry

Logo DesignServices

New Ways × Eris Agency

An Identity for a Travel Agency

For New Ways, Eris Agency created the brand logo.

As a travel agency, the identity needed to immediately communicate the idea of travel, movement and discovering new places without relying on unnecessary visual elements.

The goal was to create a logo that felt simple, recognizable and suitable for a brand speaking to people looking for new experiences.

A Logo Built to Travel With the Brand

A travel agency uses its identity across many different touchpoints — from social media and travel offers to documents, promotional materials and customer communication.

For that reason, the New Ways logo was designed to work clearly across different formats while remaining easy to recognize.

The Result

Eris Agency created the New Ways logo as the visual foundation for a brand built around travel and new experiences.

A simple identity for a name that already promises new ways forward.

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